#Google trends 2020 united states how to
#Google trends 2020 united states full

During peak season, competition and sales will increase in full force. Throughout the year there’ll be peaks and dips that will impact your monthly sales. Seasonal trends play an important role in the success of your business. Promote Your Store Around Seasonal Trends “Women’s shirts” or “blouses for women” could also be listed as a product category since they have search volume and make sense for this clothing type. For these examples, you might choose to create a product category based on color such as “black blouses.” However, you can also include those keywords in your product page and in the name of the product. On other pages, you’ll find white, blue, pink, and green. In the graphic above you see two listings for the color black. Throughout the 25 queries, you can consistently see a callout to color. A little trick you can do is take a quick look at “Related queries,” which is on the right side of “Related topics” section we just talked about.

#Google trends 2020 united states how to

But now you want to figure out which keywords to go after, how to name your product categories, and how to optimize a blog post on the topic of women’s blouses. Google Trends shows that searches for this is trending upward, which is a good sign.

Now say you’re selling women’s blouses on your store. But hey, you could always write a blog post about Kim Kardashian’s eyelashes. For example, Kim Kardashian is listed as a Google Trends related topic for fake eyelashes. Keep in mind that as you scroll through some of the related topics, you might find some don’t make sense for your business. As for the adhesive, that product could also be sold on your store, as most fake eyelashes require eyelash glue. So if you’re looking to expand the product collections on your store, checking out the related topics might be helpful. A person who searches for or wears fake eyelashes is likely also interested in nail products or eye shadow. What’s interesting is that two of the examples, “Nail” and “Eye shadow,” are a bit unrelated to fake eyelashes but could make sense as product categories on your store. So instead of only selling fake eyelashes on your store, you want to sell other product categories that people may also be interested in.Īfter typing “fake eyelashes” into Google Trends, scroll down to the bottom where you’ll find “Related topics.” After owning your niche, you might be interested in expanding into other verticals.

Say you’ve created a niche store focusing on fake eyelashes. Find Relevant Product Categories in Related Topics However, the sharp decline following the peak shows that this is no longer a good business idea to consider starting. It’s pretty clear that there was a drastic and sharp increase in attention in those first few months. Three months later in May, the product hit its peak. There were virtually zero searches for “fidget spinners” until February 2017. Wondering what a fad looks like on Google Trends? Well, you might want to check out this data on fidget spinners. That doesn’t mean you don’t want to start a men’s fashion store in January, it just means you might see a lower amount of website traffic at that time of year. October through December sees an increase in searches with a decline starting in January. Those show you the seasonal trends of the searches. You might be wondering what the dips and increases mean. But for the most part, Google Trends shows that men’s fashion is a pretty stable niche. Over the span of several years you’ll see some slight dips or increases, which is normal. However, for the most part, the search volume for this niche is pretty stable. You can clearly see in the graph that there are slight dips. Here’s an example of a stable niche in Google Trends: men’s fashion. So this trending product would need to be monitored for a while longer. However, that doesn’t mean you can’t still capitalize on sales. In January we saw a sudden peak with a slight dip in February. You can see quite clearly that over the past several months there’s been skyrocketing growth. Here’s an example of a skyrocketing product in Google Trends: posture corrector. But it also allows you to see seasonal trends in one clear-cut shot. Whenever looking for a new niche, you’ll want to make sure you change your range from “Past 12 months” to “2004-present.” Doing this helps you see clearly whether the search volume is increasing or declining. Google Trends is a great tool to find a skyrocketing niche.

How to Use Google Trends: 10 Features for Entrepreneurs 1. You can also find demographic insights, related topics, and related queries to help you better understand the Google trends. You can view whether a trend is on the rise or declining. Google Trends is trends search feature that shows the popularity of a search term in Google.